Long standing company that fits investors of all types. Has a large selection of funds with low expense ratios and funds that charge no transaction fees. Also has a roboadvisor, Schwab Intelligent Portfolio.
Why we like Schwab:
Long standing history
Charles Schwab Corporation ("Schwab"), founded by Charles R. Schwab in 1971, is a renowned American financial services company. Schwab is known for pioneering discount brokerage and providing accessible, customer-focused investment solutions. With a reputation for transparency and innovation, it is a trusted leader in the industry.
Extensive list of account types available:
Individual Retirement Accounts (Traditional, Roth, Custodial, etc.)
Small business (Individual 401k, SEP-IRA, Simple IRA, etc.)
Educational (529, Education Savings Account, etc.)
Flexible customer support options include phone, email, chat 24/7, and in person support at branches Monday-Friday. Some branches have Saturday hours.
Commission free trading of stocks and ETFs. But other account fees may apply (i.e., regulatory, account closure).
Account Minimum + Insurance
No account minimums. SIPC insured.
Things to consider
Fractional share selection is limited compared to other competitors.
Does not offer cryptocurrency trading.